From an early age, I was fascinated by inventions and gadgets that make life easier and more beautiful. I had a sketchpad where I'd draw all kinds of inventions like noise-cancelling wallpaper, lollipop pencils that would help you concentrate and non-breaking flower vases.
I dreamed that one day, I would become an inventor.
Today I'm working as a product designer, which is the closest I can get to being an inventor.
I strongly believe that good design is proven design. That's why my work is research-based, hypothesis-driven and validated through testing. Products and services reach their full potential when both business objectives as well as customer needs are satisfied.
What I do
Value Proposition Design
Making sure your products and services are centered around customer needs and values.
Skills: Value Proposition Canvas
Workshops & Design Sprints
Combining Design Thinking with Design Sprint methods to generate great ideas, fast.
Skills: Design Thinking, Design Sprints, Workshop Facilitation
User Research, Concept, Prototyping, Handover to development - I support good design throughout the whole product cycle.
Skills: User Research, User Interviews, User flows, Concept, Prototyping, User Testing, User Stories, Agile frameworks
Tools: Figma, Sketch, Marvel, Invision, Protopie, JIRA
I share no fluff, no fuzz UX-content on Instagram to help junior designers and UX-newbies navigate the challenges of a careerswitch.